The problem
An e-commerce business had a slow, monolithic platform that hurt SEO and conversion rates.
Full Stack
Improved page load speed by 60%, increased conversion by 15%
Headless E-commerce Platform
Headless e-commerce solution with React storefront and .NET backend.
15% conversion liftHeadline metricFull Stack
FocusedDelivery shapeScoped execution
5Core technologiesPurposeful stack
ArchivePortfolio signalCase study
The system
Decoupled the frontend with a React-based storefront and built a .NET backend API. Implemented server-side rendering for SEO, Stripe payment integration, and an admin dashboard for product management.
The outcome
Improved page load speed by 60%, increased conversion by 15%
Tradeoffs and lessons
Headless architecture pays off when frontend performance directly impacts revenue. The decoupled approach allowed independent frontend and backend deployments, speeding up iteration.
Start a project
Need a similar system built?
Share the business problem and constraints. I will help identify the smallest dependable system that can create value.